Conzoom type D3

Golden generation

Golden generation

Golden generation
Segments
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Wealthy living
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Golden generation
CharacteristicsGeodemographyAdfærd livstil og holdning

Characteristics of conzoom type D3

Elderly without children in big houses

Support one or more charity foundations on a regular basis

Seniors but still working

Curious cultural consumers

Garden, health and DR2 on the telly

Frequent travellers, often to the big cities

Geodemography

Heading

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Behaviour, lifestyle and attitudes

See the other conzoom types in group D

D1 The gold coast

Well-educated established families with a high income

D2 Sunny side up

Wealthy and resourceful families with children

D4 Happy and harvesting

Surplus and more in alternative families

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