Conzoom type I4

Enjoying life

Enjoying life

Enjoying life
Segments
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Provincial life
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Enjoying life
CharacteristicsGeodemographyAdfærd livstil og holdning

Characteristics of conzoom type I4

Singles in apartments in the province

Low level of education and low purchasing power

Sociable - online and offline

Impulse credit purchases

Readymade meals and e-sports

We should help our own before helping others

Geodemography

Heading

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Behaviour, lifestyle and attitudes

See the other conzoom types in group I

I1 Provincial youth

Young singles in provincial towns

I2 Home comfort

Tenants on a low occupational level

I3 Patchwork and knick-knack

Hearty middle-aged living in the province

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